Marketing Insights for Multifamily, Senior Living, CRE and Hospitality /

LCP Connect is an on-demand virtual tour conference call solution. Each Panoskin virtual tour comes with LCP Connect and can be accessed at all times. The platform is available on …

The digital marketing landscape is ever changing, not only in the multifamily industry but for business across the board. Today, most businesses have a good grip on the new digital …

Did you know you’re likely carrying around a camera that can produce professional-looking photos and cinematic video? In fact, you don’t leave the house without it and you probably use …

Leasing agents are ever adaptable to the constant changes happening within the multifamily industry. Between virtual tours and virtual leasing becoming the norm, the question then becomes, should leasing agents …

If one of your New Year’s resolutions was to spend less time stressed out and more time enjoying what you love, then you are like so many others, especially in …

Between videos, virtual tours and chatbots, website design can give multifamily marketers a collection of features to build their marketing strategy and help keep prospective renters who are visiting their …

It’s a new year and it’s time for a fresh start in the multifamily industry. Over the past decade, the industry has seen so much growth. Multifamily grew 50 percent …

Renters have become more comfortable with the idea of self-service tools in the last few years. Self-service tools can consist of self-service leasing or do-it-yourself tools that promote a more …

Before the pandemic, the idea of virtual leasing was just that, an idea. But the pandemic shifted the entire landscape of the multifamily industry and properties had to figure out …

The real estate market once consisted of renters and buyers finding a clip in the newspaper and driving from property to property to decide where they wanted to live. But …

The year 2020 changed the way many companies do business, especially the multifamily industry. In order to remain competitive in such a difficult time, multifamily properties had to refocus their …

Samantha Posin joins LCP360 as Vice President of Strategic Accounts, bringing on more than two decades of multifamily experience to the virtual tour and digital media company CHICAGO, IL — …

Building trust and credibility is essential in the multifamily industry. With prospective renters trying to decide which community is right for them, positive apartment reviews can go a long way …

During the midst of the pandemic, renters found themselves looking for new types of amenities in their apartment search. Luxury amenities used to be all the rage, from fancy fitness …

Before COVID-19, cities were bustling with renters. Once the pandemic hit, renting slowed down and the industry took a hit. But the 2021 rental season kicked off strong with 45 …

Social media is always an excellent resource for marketing apartment communities. Instagram, Facebook and Twitter can really help you sell your community and reach more prospects. But now there is …

QR codes have been around for almost 20 years, long before the pandemic. But the real estate industry had not taken advantage of them just yet. During a challenging time, …

When you manage a lot of properties, it can be challenging to maintain and organize your entire portfolio of assets. What if you could access all of your building’s assets …

Budget season is here for the real estate industry and you are probably thinking about what your 2022 marketing budget will consist of. Prepping for next year’s leasing opportunities can …

Virtual tours grew exponentially during the pandemic, and they are here to stay. Did you know that real estate listings with a virtual home tour get 87 percent more views? …