by McKenna Hogan, on Aug 19, 2019 9:00:00 AM

No one needs to be told that if their website isn’t generating leads, ranking on Google, or driving any traffic, it’s probably overdue for a SEO audit. If you’re in …

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Topics:SEOMultifamily

by Kyna Garrett, on Aug 7, 2019 11:12:45 AM

Virtual tours for apartment homes are one of the latest trends in real estate. These digital experiences have changed the game for lease-ups, renting sight-unseen and marketing for multifamily as …

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Topics:Virtual ToursMultifamily

by Kyna Garrett, on Jul 15, 2019 9:00:00 AM

Decisions, decisions, decisions. That’s what today’s modern apartment renter is facing when they jump online to begin the long, drawn-out apartment hunt. The thing is: apartment hunting should be fun …

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Topics:Virtual ToursMultifamily

by Kyna Garrett, on Jul 1, 2019 9:00:00 AM

Renting sight unseen is a big risk apartment hunters rarely take. And it's not hard to see why. It's intimidating and overwhelming. But what if I told you that 85% …

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Topics:MultifamilyStudent Housing

by Kyna Garrett, on Jun 10, 2019 9:00:00 AM

The average leasing office is open from 9 a.m. to 5 p.m. and closed two days out of the week. That’s 128 hours each week of missed opportunity for leasing …

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Topics:Multifamily

by Kyna Garrett, on Jun 3, 2019 9:00:00 AM

Posting your apartment listings on Craigslist or social media is only going to get you so far. Plus, putting in countless hours of posting to ILS websites with the same …

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Topics:Multifamily

by Rayhanna Guillen, on May 20, 2019 9:00:00 AM

There is no better feeling than having signed tenants for your new community prior to its completion. To make that a reality, property owners must embrace 3D residential renderings as …

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Topics:3D RenderingsSenior LivingMultifamily

by Kyna Garrett, on May 6, 2019 9:00:00 AM

Once upon a time, multifamily leasing agents would take calls and email inquiries to set up physical tours of their community. They’d greet the prospect at the door, get to …

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Topics:Virtual ToursMultifamily

by Kyna Garrett, on Apr 22, 2019 9:00:00 AM

Today, 90% of millennials access the internet. Of those who go online, 55% use search engines to learn about companies or products. In multifamily, millennials are the key target audience …

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Topics:SEOMultifamily

by Kyna Garrett, on Apr 5, 2019 9:18:02 AM

Being the new kid on the block is tough. It's natural that renters may be a little more hesitant to get to know you. With multifamily construction spending hitting a …

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Topics:Multifamily

by Kyna Garrett, on Apr 3, 2019 9:00:00 AM

It may go without saying, but we'll say it anyway — amazing photography and videography go a long way when it comes to the real estate, multifamily and senior living industries …

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Topics:PhotographyInfographicMultifamily

by Kyna Garrett, on Mar 20, 2019 9:00:00 AM

Photography is worth a thousand words, or at least, it used to be. Today, it’s worth a 42% increase in click-through rate. When it comes to the hospitality, multifamily or …

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Topics:PhotographyMultifamily

by Kyna Garrett, on Mar 14, 2019 9:00:00 AM

Peak rental season is upon is. Typically, peak rental season happens from May to August when the temperatures are warmest to move, school is out or students have just graduated …

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Topics:Multifamily

by Kyna Garrett, on Mar 6, 2019 9:00:00 AM

Marketing to future residents in the multifamily industry has quickly evolved over the last several years. Property managers and multifamily marketers are seeking new ways to entice residents and stand …

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Topics:Multifamily

by Kyna Garrett, on Feb 18, 2019 9:00:00 AM

The multifamily market continues to expand into new and untapped territories. Most multifamily marketers are probably scratching their heads, wondering just how apartment complexes got to where they are today …

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Topics:Multifamily

by Klaudia Marzec, on Feb 11, 2019 9:00:00 AM

Marketing a multifamily community is no easy task. That’s because the industry is made up of high risk and low-frequency products. Many traditional marketing strategies aren’t churning out the same …

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Topics:Multifamily

by Kyna Garrett, on Jan 30, 2019 9:00:00 AM

Whether it’s increasing new leases or improving your renewals rates, coming up with unique and creative outreach multifamily marketing ideas for your apartment community can be taxing. Below are the …

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Topics:Multifamily

by Kyna Garrett, on Jan 22, 2019 9:00:00 AM

As we make our way into 2019, digital marketing for apartment communities is top of mind for property managers. After all, the goal is to make sure your community is …

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Topics:InfographicMultifamily

by Kyna Garrett, on Jan 3, 2019 8:30:00 AM

As the multifamily market continues to shift and evolve, strategizing your multifamily marketing efforts each year becomes a new challenge. Demographics shift, technology advances and the economy can of course …

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Topics:Multifamily

by Kyna Garrett, on Jun 30, 2018 4:57:00 AM

Watch our latest video for the Foundry Centre Apartments in Owings Mills, MD. This newly renovated apartment community encompasses every feature you may desire in your new home. Our photographers captured …

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Topics:VideoMultifamily