McKenna Hogan

McKenna Hogan

McKenna is a Marketing Associate at LCP360, with a focus in content, email campaigns and social media management.

Recent Posts by McKenna Hogan:

by McKenna Hogan, on Jun 29, 2020 8:30:00 AM

As many states across the U.S. prepare to reopen to the public during COVID-19, business operations can begin navigating this new normal. In doing so, companies should prepare their digital …

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Topics:Google My Business

by McKenna Hogan, on Jun 22, 2020 8:30:00 AM

As virtual tours single-handedly take over the real estate industry, it’s important to understand all of their capabilities in order to maximize your results. With Panoskin, there’s an endless amount …

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Topics:Virtual Tours

by McKenna Hogan, on Jun 15, 2020 8:30:00 AM

Although businesses are starting to open up across the U.S., it’s likely you won’t be finding an influx of renters flooding your inbox asking for in-person tours just yet. In …

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Topics:Virtual StagingMultifamily

by McKenna Hogan, on Jun 8, 2020 8:30:00 AM

Getting the best photography for your property may not be as easy as it sounds. Deciding between professional or self-shot is the first step, but figuring out what camera can …

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Topics:Photography

by McKenna Hogan, on Jun 4, 2020 8:30:00 AM

According to a survey from The National Multifamily Housing Council, 53% of multifamily developers are still reporting delays in construction. Although this number has slightly decreased since April, those surveyed …

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Topics:3D RenderingsVideoMultifamily

by McKenna Hogan, on May 27, 2020 8:30:00 AM

According to Internet World Stats, the Internet World Penetration Rate in North America reached up to 94.6% in 2020. In addition, The U.S. Census Bureau states that nearly 1 in …

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Topics:Virtual ToursSEO

by McKenna Hogan, on May 11, 2020 8:30:00 AM

The most beautiful time of the year is currently underway: photography season. Which means it’s time to start strategizing around new property photography. Anyone investing in professional photos probably wants …

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Topics:Virtual Staging

by McKenna Hogan, on May 4, 2020 8:30:00 AM

In a matter of 45 days, the majority of Americans have pivoted to a new lifestyle: working from home. For real estate professionals, whether you’re a property manager, marketer, or …

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Topics:Virtual ToursMultifamilyCommercial Real Estate

by McKenna Hogan, on Apr 23, 2020 8:30:00 AM

So you have your virtual tour, right? Then now is the time to perfect the guiding process to tackle the influx of student renters scheduling a remote tour. Not that …

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Topics:Virtual ToursStudent Housing

by McKenna Hogan, on Apr 8, 2020 8:30:00 AM

Did you know that in preparation for last year's fall semester, the student housing market was 59.5% pre-leased in March 2019? This means that over half of on-campus beds were …

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Topics:Virtual ToursPhotographyStudent Housing

by McKenna Hogan, on Apr 3, 2020 8:30:00 AM

In real estate, visual content has been proven to not only be essential for engaging and converting leads, but the quality of that content acts as an important variable as …

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Topics:PhotographyCommercial Real Estate

by McKenna Hogan, on Mar 23, 2020 8:55:00 AM

In-person apartment tours have always remained a valuable piece of the leasing process. After all, that’s where the relationship between the community and the future resident can really begin. However, …

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Topics:Virtual ToursMultifamily

by McKenna Hogan, on Mar 19, 2020 8:30:00 AM

We’re all familiar with the Google car that drives around capturing Street View across the entire globe. And as the first technology of its kind, it’s quite an amazing feat …

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Topics:Google My BusinessSEOGoogle Street View

by McKenna Hogan, on Mar 12, 2020 1:27:21 PM

Schools are closing, events are canceling, and as of yesterday, the U.S. declared a travel ban to Europe. As necessary safety precautions are put into place, some businesses are scrambling …

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Topics:Virtual Tours

by McKenna Hogan, on Mar 12, 2020 8:30:00 AM

Virtual staging may be gaining interest within the real estate industry, but this digital tool, for some reason, is still working hard to prove its worth. Whether it’s the age …

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Topics:Virtual StagingSenior LivingMultifamilyHospitalityStudent Housing

by McKenna Hogan, on Mar 10, 2020 8:30:00 AM

Very recently a colleague of mine told me that she and her fiancé almost booked a venue without even visiting it. Crazy, right? Well here’s the kicker: the aforementioned venue …

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Topics:Virtual ToursPhotographyEventsHospitality

by McKenna Hogan, on Feb 26, 2020 8:30:00 AM

It’s that time of year again! That’s right, peak rental season is right around the corner, and we can already feel the chaos ensue. With the months of March through …

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Topics:Multifamily

by McKenna Hogan, on Feb 20, 2020 8:30:00 AM

Every apartment community is different - which means their marketing must be different as well. And since not all marketing is created equal, we’re here to provide a comprehensive list …

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Topics:Multifamily

by McKenna Hogan, on Feb 17, 2020 8:00:00 AM

Vertical Rent says it best: “each time you turn over a rental unit, you increase your operating costs.” This could include lost rental income, unscheduled upgrades, cleaning, and repairs - …

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Topics:Multifamily

by McKenna Hogan, on Feb 10, 2020 8:30:00 AM

Let’s face it, if some of our favorite TV show hangout spots were up for sale in 2020, their business listings would be, well, lacking. Popular TV show sets in …

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Topics:Health CareMultifamilyHospitality