LCP360

Commercial virtual staging doesn't get quite the same hype as residential virtual staging. It’s no secret that when we think of brokers and real estate agents, we often think of …

Real estate video tours are only as powerful as you make them. Unfortunately, most real estate videos start to look the same, so how do you make sure your video …

Residential renderings have long proven to be a valuable tool in development projects, especially for architects. Not only do renderings help mitigate errors and misunderstandings in the design, they also …

Do you wish you could read renters’ minds? While multifamily professionals may not be able to determine everything renters are thinking, we can get a pretty good idea. In today’s …

From shifts in technology to an unprecedented pandemic, the way renters look for new apartments is much different than it was two years ago. With renters online more than ever, …

Speculative suites, or “spec suites,” have become the “model home” in commercial office space. These marketing tools were designed to entice a broad array of potential office tenants into signing …

Cleanliness, work-from-home -- and now even learn-from-home -- are rising to the top of curiosities among prospective residents looking to move into an apartment home – some, doing so for …

Pre-leasing is no easy endeavor for new multifamily communities, but throw in an unprecedented pandemic, and the results can be wildly uncertain. The Collins, a new apartment community in Huntsville, …

Real estate drone marketing has become an impactful media type in the last five years. And it’s not hard to see why. Drone marketing offers a different kind of perspective …

The 2020 pandemic has truly reshaped how multifamily professionals operate. Now more than ever, renters are turning to digital tools like virtual tours, video and photography to help make their …

It seems that every year, October sparks the start of an ongoing marathon of holidays. Everything from Halloween and Thanksgiving to Christmas, Hanukkah, and New Year’s celebrations seem to be …

LeaseHawk, a leader in multifamily leasing software and LCP360, a leading provider in virtual tour solutions have partnered to make the virtual leasing experience easier and more efficient for prospective …

When pre-leasing began for The Osprey at Lake Norman in May 2020, the problem was clear: more renters were demanding virtual touring options due to COVID-19. Hard hat tours are …

We’re pleased to share that Panoskin virtual tours from LCP360 consistently receive a 98-100% accessibility score from Google Lighthouse. Google Lighthouse is an open-source, automated tool for improving the quality …

Pynwheel, a technology company specializing in leasing solutions for multifamily, today announced a partnership with LCP360 (Lights, Camera, Pixels), a leading provider in digital content for apartment homes and Google …

Budget season in real estate is in full swing. In fact, many real estate professionals in multifamily and commercial have already started their budgeting for next year to get ahead …

The coronavirus pandemic has affected multifamily in a number of ways. One of the most crucial changes has been to in-person apartment tours. Both renters and multifamily professionals have had …

A lot has happened since the beginning of 2020, and the multifamily industry has surely been on a rollercoaster ride. From sudden shifts in strategy, budget changes, and adapting to …

Ninety-seven percent of marketing professionals turned to virtual tours at the onset of COVID-19, according to a new report from LCP360. Many industries have been impacted in some way from …

When the coronavirus pandemic shook up the world in March, it also shook up the multifamily industry. Suddenly, multifamily marketing budgets were at a standstill. Marketers were scrambling to pivot …