Marketing Insights for Multifamily, Senior Living, CRE and Hospitality

by Kyna Garrett, on Apr 5, 2019 9:18:02 AM

Being the new kid on the block is tough. It's natural that renters may be a little more hesitant to get to know you. With multifamily construction spending hitting a …

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Topics:Multifamily

by Kyna Garrett, on Apr 3, 2019 9:00:00 AM

It may go without saying, but we'll say it anyway — amazing photography and videography go a long way when it comes to the real estate, multifamily and senior living industries …

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Topics:PhotographyInfographicMultifamily

by Kyna Garrett, on Apr 1, 2019 9:00:00 AM

Baby Boomers aren’t faced with the same reputation as millennials today. That’s because they weren’t born into a world where smartphones were the key to every question. The truth of …

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Topics:Senior Living

by Kyna Garrett, on Mar 28, 2019 9:00:00 AM

The hotel industry is being pulled in all directions, from keeping up with OTAs (Online Travel Agencies) to competing with rapid growth in the sector. But the major challenges hotels …

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Topics:Hospitality

by Kyna Garrett, on Mar 26, 2019 9:00:00 AM

Virtual tours have quickly risen in popularity over the last decade. According to Google, 67% of people want more of them and people spend 5-10X longer on websites with an …

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Topics:Virtual Tours

by Kyna Garrett, on Mar 25, 2019 9:00:00 AM

In October 2018, Google announced that they would be shutting down all Google+ pages. In recent weeks, they’ve been sending out a round of reminders warning users that they would …

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Topics:Google My Business

by Kyna Garrett, on Mar 20, 2019 9:00:00 AM

Photography is worth a thousand words, or at least, it used to be. Today, it’s worth a 42% increase in click-through rate. When it comes to the hospitality, multifamily or …

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Topics:PhotographyMultifamily

by Kyna Garrett, on Mar 19, 2019 9:00:00 AM

By 2020, 85% of the consumer's experience with a company will include zero interaction. That's not all that astounding, given that consumers have become more independent and information-driven than ever …

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Topics:Virtual Tours

by Klaudia Marzec, on Mar 18, 2019 9:00:00 AM

The biggest issue that fitness centers face is a lack of new membership signups, especially when the weather starts to get nice and people choose the outdoors rather than the …

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Topics:Virtual ToursFitness

by Kyna Garrett, on Mar 14, 2019 9:00:00 AM

Peak rental season is upon is. Typically, peak rental season happens from May to August when the temperatures are warmest to move, school is out or students have just graduated …

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Topics:Multifamily

by McKenna Hogan, on Mar 13, 2019 9:00:00 AM

Digital content has been a driving force in optimizing sales since its fruition. However, many businesses are still in the dark as to how or why they would need a …

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Topics:Virtual Tours

by Kyna Garrett, on Mar 11, 2019 9:00:00 AM

3D Renderings play a crucial role in the marketing steps of a new major property. To name a few benefits, 3D renderings have the power to: Increase lease-ups Catch development …

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Topics:3D Renderings

by Klaudia Marzec, on Mar 7, 2019 9:00:00 AM

It’s been estimated by Goldman Sachs that by 2025, the virtual reality market will be worth $80 billion, with $2.6 billion coming directly from the real estate industry. Virtual reality …

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Topics:Virtual Reality

by Kyna Garrett, on Mar 6, 2019 9:00:00 AM

Marketing to future residents in the multifamily industry has quickly evolved over the last several years. Property managers and multifamily marketers are seeking new ways to entice residents and stand …

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Topics:Multifamily

by Rayhanna Guillen, on Mar 1, 2019 9:00:00 AM

Staging for real estate is a pure form of art. It’s also extremely expensive. And many commercial real estate owners dish out thousands of dollars a model unit to have …

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Topics:Virtual Staging

by Klaudia Marzec, on Feb 27, 2019 9:00:00 AM

More and more event venues are opting for professional photo shoots to ramp up marketing efforts and increase bookings. Professional photography of a venue can pay dividends, especially in the …

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Topics:Photography

by Klaudia Marzec, on Feb 25, 2019 9:00:00 AM

Many high school students dream of moving away to college and experiencing all that college has to offer. Receiving college brochures and visiting the website is not enough to learn …

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Topics:Virtual RealityEducation

by Klaudia Marzec, on Feb 20, 2019 9:00:00 AM

What if every bride-to-be could walk through her dream wedding venue before visiting it in person? What if your wedding venue marketing left a lasting impression that increased bookings twofold? …

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Topics:Virtual ToursHospitality

by Kyna Garrett, on Feb 18, 2019 9:00:00 AM

The multifamily market continues to expand into new and untapped territories. Most multifamily marketers are probably scratching their heads, wondering just how apartment complexes got to where they are today …

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Topics:Multifamily

by Rayhanna Guillen, on Feb 13, 2019 9:00:00 AM

For years, industries have glanced over 3D rendering services as a whole, paying little to no mind to the potential impact of the technology. An easy explanation for that is …

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Topics:3D Renderings