Marketing Insights for Multifamily, Senior Living, CRE and Hospitality

by McKenna Hogan, on Jan 18, 2021 8:30:00 AM

Photography is one of the most common marketing assets in real estate. Little do people know, it’s not something you can just set and forget. In fact, regular audits should …

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Topics:PhotographyMultifamily

by Rayhanna Guillen, on Jan 11, 2021 8:30:00 AM

If you clicked on this, you probably have some knowledge or interest in 3D renderings for apartments. For extremely dynamic tools, they have raised some uncertainty in regards to what/where/why …

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Topics:3D RenderingsMultifamily

by McKenna Hogan, on Jan 8, 2021 8:30:00 AM

Virtual tours have become incredibly popular in a very short amount of time. While a lot of businesses and apartment homes transitioned to this virtual leasing technology, others might still …

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Topics:Virtual Tours

by McKenna Hogan, on Dec 18, 2020 8:30:00 AM

We don’t need to tell you that 2020 was, well, interesting to say the least—especially in real estate. With all of its ups and downs, and a constant state of …

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Topics:GeneralMultifamily

by McKenna Hogan, on Dec 15, 2020 8:30:00 AM

Off season in real estate - especially this year - is the perfect time to dot some i’s and cross some t’s. Since 2020 brought in a ton of new …

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Topics:GeneralVirtual Tours

by McKenna Hogan, on Dec 7, 2020 8:30:00 AM

Similar to the rest of 2020, the holidays are looking a little different this year. With the ongoing pandemic keeping more people at home this season, property managers may experience …

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Topics:GeneralMultifamily

by LCP360, on Dec 1, 2020 9:00:00 AM

Speculative suites, or “spec suites,” have become the “model home” in commercial office space. These marketing tools were designed to entice a broad array of potential office tenants into signing …

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Topics:Virtual StagingCommercial Real Estate

by McKenna Hogan, on Nov 24, 2020 8:30:00 AM

There’s no shortage of benefits virtual tours can provide in real estate. Not only do renters service from them, but property managers can learn and leverage them just as well …

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Topics:Virtual Tours

by McKenna Hogan, on Nov 19, 2020 8:30:00 AM

For most real estate professionals, especially self-storage facilities, websites have become the main resource for delivering information about a property or space in 2020. Because your website holds so much …

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Topics:SEOSelf Storage

by McKenna Hogan, on Nov 16, 2020 8:30:00 AM

Now that many real estate businesses are integrating virtual tours into their marketing strategies, it will take more effort to get tours to stand out among competition. To make the …

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Topics:Virtual ToursVideoMultifamily

by LCP360, on Nov 11, 2020 9:00:00 AM

Cleanliness, work-from-home -- and now even learn-from-home -- are rising to the top of curiosities among prospective residents looking to move into an apartment home – some, doing so for …

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Topics:Multifamily

by LCP360, on Nov 9, 2020 8:30:00 AM

Pre-leasing is no easy endeavor for new multifamily communities, but throw in an unprecedented pandemic, and the results can be wildly uncertain. The Collins, a new apartment community in Huntsville, …

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Topics:3D RenderingsMultifamily

by LCP360, on Nov 5, 2020 9:00:00 AM

Real estate drone marketing has become an impactful media type in the last five years. And it’s not hard to see why. Drone marketing offers a different kind of perspective …

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Topics:Drone PhotographyDronesDrone Videography

by LCP360, on Nov 2, 2020 8:30:00 AM

The 2020 pandemic has truly reshaped how multifamily professionals operate. Now more than ever, renters are turning to digital tools like virtual tours, video and photography to help make their …

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Topics:Multifamily

by McKenna Hogan, on Oct 29, 2020 8:30:00 AM

Leasing virtually can be a bit of an adjustment for experienced and new multifamily professionals. That’s why we’ve put together a list of leasing agent training tools to help ensure …

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Topics:Virtual ToursVideo

by McKenna Hogan, on Oct 27, 2020 8:30:00 AM

How to market a property has changed immensely, but one thing that hasn’t changed is the importance of upkeeping those listings. Despite the importance of real estate listings, there are …

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by McKenna Hogan, on Oct 20, 2020 8:30:00 AM

The end of the year is quickly approaching, and many real estate professionals are already preparing for the new year. To help with future strategies, below are 4 ways to …

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Topics:Virtual ToursSEOInteractive Site Plans

by LCP360, on Oct 15, 2020 9:00:00 AM

It seems that every year, October sparks the start of an ongoing marathon of holidays. Everything from Halloween and Thanksgiving to Christmas, Hanukkah, and New Year’s celebrations seem to be …

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Topics:Photography

by LCP360, on Oct 13, 2020 8:30:00 AM

LeaseHawk, a leader in multifamily leasing software and LCP360, a leading provider in virtual tour solutions have partnered to make the virtual leasing experience easier and more efficient for prospective …

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Topics:GeneralVirtual Tours

by LCP360, on Oct 5, 2020 8:30:00 AM

When pre-leasing began for The Osprey at Lake Norman in May 2020, the problem was clear: more renters were demanding virtual touring options due to COVID-19. Hard hat tours are …

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Topics:Case Studies3D RenderingsVirtual Tours