Best Practices for
Embedding Your Panoskin Tour

#1  Have a clear call-to-action

Your call-to-action needs to be clear, that way the person visiting your site knows exactly what they should do. Do not get carried away with the name, make it simple and use action words such as View Virtual Tour

CTA - virtual tour

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#2 Always embed above the fold

Above the fold refers to the top of the page that is seen without the need to scroll. The placement of your virtual tour is important because the content above the fold is what's first visible by the person viewing your website. You will get the most results with your virtual tour here.

It is especially important now to have your 360 tour visible when on-site tours might not be possible, and virtual experiences are the only was a prospect gets to see your community. 

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#3 Embed on the gallery page

Another great tip is to have your virtual tour on your galley page. With a clear CTA on your home page linking to the gallery, you are sure to see more engagement.

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#4  Don't forget about mobile devices 

According to Google, nearly 60% of search queries happen from mobile devices. That makes it crucial to optimize your Panoskin tour to appear correctly on smartphones. 

Industry best practices recommend to embed your Panoskin code in a responsive container. This will allow the tour to adapt accordingly to the size of the screen that it appears on. 

Another good practice is to embed rather that Iframe the tour. Embedding the tour will allow you to additionally tract your Panoskin progress with Google analytics on top of your Panoskin dashboard. 

Lastly, when implementing the code, make sure to use percentage based values such as 100% rather than fixed pixel sizes. This again will allow the tour to  take up the size of the screen correctly.

*Our Panoskin embed codes that come with each tour are already following these best practices, therefore, by using our code, your tour will automatically be optimized for mobile devices. 

Panoskin Devices All

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